Bombardier Business Aircraft presented its 2015 edition of the Business Aircraft Market Forecast at the European Business Aviation Convention and Exhibition in Geneva recently. The forecast provides an in-depth look at how six primary market drivers (wealth creation, globalisation of trade, emerging markets, new aircraft programmes, replacement demand and accessibility) will shape the future of business aviation over the next 10 years.
This analysis focuses specifically on aircraft categories in which Bombardier competes: Light, Medium and Large, as well as major world regions.
THE BUSINESS JET MARKET IN 2014
In 2014, the business jet industry continued its path towards recovery, led by the strengthening North American economy. North American business jet orders and deliveries in the markets where Bombardier competes were strong in 2014, driven by solid domestic business investment, a thriving stock market and sustained consumer spending. However, orders and deliveries lagged in other regions as a result of several challenges which held back a broader recovery in the world economy. European GDP growth remained sluggish overall but gained some momentum in the later part of 2014.
China’s growth decelerated while Russia ended the year on the brink of recession due to falling oil prices and significant economic restrictions imposed by the Western world.
Last year the industry reached 601 aircraft deliveries, a 6 per cent increase from 2013. Demand for long-range business travel continued to grow, though at a slower pace, which resulted in a total of 200 deliveries for Large category aircraft. Medium category aircraft had 212 total deliveries, a modest recovery expected to accelerate as world GDP growth improves in upcoming years. Light category deliveries amounted to 189 aircraft, less than half the level of deliveries seen when the market peaked in 2008.
Having secured more aircraft orders and deliveries since the downturn in 2009 than any other manufacturer, Bombardier Business Aircraft continues to hold its position as industry leader. In 2014, Bombardier Business Aircraft delivered 204 business aircraft, amounting to 34 per cent delivery market share.
Bombardier’s 10-year forecast is 9,000 business aircraft deliveries valued at $267 billion.
KEY MARKET DRIVERS
Wealth Creation: The global economy is expected to continue improving. GDP growth is forecasted to cross the 3 per cent threshold by 2016-17.
Globalisation of Trade: Trade globalisation will continue, particularly with and between emerging markets, increasing the need for direct city-to-city access.
Emerging Markets: Fleet size in these regions is expected to continue growing as business jet adoption approaches mature market levels.
New Aircraft Programme: Several new models will enter service between 2015 and 2024 which will attract new buyers and stimulate replacement activity.
Replacement Demand: 1,825 worldwide business aircraft retirements forecasted over the next 10 years will drive increased replacements.
Accessibility: Operators in the charter and fractional market are renewing their fleets. International expansion will drive future growth.
Bombardier has forecast category-wise with light category accounting for 3,400 deliveries from 2015 to 2024; medium category 3,100 and large category 2,500.
REGION-WISE FORECAST
Bombardier states that North America, Europe, China and Latin America will be the largest markets for business aircraft over the next 10 years.
North America
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2015-24 Outlook
Europe
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Greater China
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Latin America
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CIS
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MIDDLE EAST
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ASIA-PACIFIC
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SOUTH ASIA
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AFRICA
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In 2014, business aviation continued on its path towards recovery. Though industry orders lagged, deliveries increased by 6 per cent compared to the previous year. Over the next 10 years, Bombardier expects Large category aircraft will represent half of overall revenues at $137 billion while Medium and Light category aircraft will represent $91 billion and $39 billion respectively. Emerging markets like China, Russia and Latin America will once again be key drivers to future growth as current challenges in these markets subside.
Bombardier’s predicts a promising future for business aviation in the years ahead. With the most extensive product portfolio of any manufacturer, Bombardier said it is well positioned to lead the industry forward.